Healthcare professionals show significant interest in using iPads and other tablets in the workplace – and some sales reps are beginning to ditch their briefcases and use iPads during in-office visits with physicians.
Manhattan Research provides studies and reports that include data and analysis on sales reps with iPads and other technology:
Market Research Studies
ePharma Physician®
This study focuses on the digital resource and communication behaviors and preferences of the key segment of U.S. physicians already interacting with pharmaceutical and biotech companies through the Internet and other technologies. Physician interaction with sales reps using iPads is covered in this research.
For more information about our research addressing sales reps using iPads and other technologies, please contact sales@manhattanresearch.com or call 1.888.680.0800, ext 2.